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diesel ss15 Campaign premieres on Dazed

About two days ago , Dazed enthusiastically proclaimed an exclusive issue - The ss15 Campaign premiere of Urban Denim brand Diesel .

It is the most dynamic shootings with cheerful and youthful sense which you may not perceive in any campaigns released before . The models jumping and cheering full of  carefree senses , harmoniously merged into the colorfully Varied set backgrounds . Happiness form inwardness is the essence of Diesel spirit . creative director Nicola Formichetti explained : "Sometimes fashion gets very serious about itself,” “We wanted to make smiles viral!” .

Diesel is continuing working on the concept delivering - "Optimism" . This month , Diesel`s capsule collection will be on the Shelves , including a set of slogans printed t-shirts , carrying with the messages "We see the upside" and "Love is the way". Choosing to wear those attitude-telling t-shirts , it is like you will have a health reminder by your side , in this case is not a human but a fashion brand .

* Image Resource Via Dazed 

* Premieres On Style